Food delivery giants Swiggy and Zomato are diversifying their services amidst fierce competition. Swiggy is set to launch ‘Yello’, a platform for booking various services, and an exclusive membership program, ‘Rare’. Meanwhile, Zomato is piloting food ordering via WhatsApp with human agents and expanding into handyman services through Blinkit.
Food delivery giants Swiggy and Zomato are diversifying their services amidst fierce competition. Swiggy is set to launch ‘Yello’, a platform for booking various services, and an exclusive membership program, ‘Rare’. Meanwhile, Zomato is piloting food ordering via WhatsApp with human agents and expanding into handyman services through Blinkit. Food delivery giants Swiggy and Zomato are diversifying their services amidst fierce competition. Swiggy is set to launch ‘Yello’, a platform for booking various services, and an exclusive membership program, ‘Rare’. Meanwhile, Zomato is piloting food ordering via WhatsApp with human agents and expanding into handyman services through Blinkit. Read More